How to Design a Highly Effective Facebook Fan Page

This may make it much simpler for you to tell individuals how to find your Facebook Page. Since you’ll simply be able to change it in future consider it carefully, otherwise begin over and you’ll have to delete your page. To achieve the 25 fan brink invite your email contacts and Facebook friends that are current – a community of individuals who care about your brand or you – Like and to visit your page through the build audience menu. Fill in operation information correctly and use the about section trick make certain to fill in all one’s business essential information when establishing your Facebook Page, such as name, address, contact info and site – it rubs off nicely on your enterprise and is good for Search Engine Optimization, since your text is indexed by Google.

Use relevant keywords to describe your company and what it does. When setting it up if you didn’t categorize your page, site URLs added to the about box clickable and will viewable from the Timeline. Use the Timeline cover photograph that is big Facebook provides you fortify this brand identity with the profile photograph, and to convey your brand or message in one picture that is simple. Have some fun and experimenting to see what works best for one – perhaps a fancy collage of merchandise or featuring a client enjoying your service or product? When someone likes your own fan page, a big portion of the cover picture, together with your profile pic will show in the News Feed of the person’s buddies, inviting them to like it, so do your very best to make the design as compelling and visually representative of your own brand as possible.

Keep users busy by periodically updating your cover photos and profile pic. Ask fans to submit their very own pictures for consideration too! Facebook most lately amended its rules about cover pictures in July 2013. If you violate the rules, Facebook has been known to remove cover pictures without warning, so best stick to them. Prior to this latest upgrade, Facebook told users that the cover photo couldn’t feature text which covered more than 20% of its entire area. This limitation has now been removed, meaning that you could include call to action, contact information, and pricing and buying details about a product on the cover picture to whatever extent you like. While this is mostly great news for marketers, I’d still advise caution. Whilst the 20% text rule has been removed for cover pictures, it still applies to Facebook Advertisements, like images in promoted posts, sponsored stories, and if your own advertisement includes posting a photograph of your cover photograph to news feeds.